Company

Glór Tíre meaning Country Music is a Reality TV Talent search for Ireland’s newest country music star. Filmed for TG4, the competition attracts the best of new and up and coming talent from all over the island of Ireland. Glór Tíre has been the foundation stone for many of the successful Irish country music stars.

Campaign Summary

Media events surrounding the Glór Tíre live broadcasts were hosted, attracting excellent regional and national media attendance. All delivering reviews and profiles of the Glór Tíre contestants and  competition winners.

Central to the  Glór Tíre national media campaign were the Sunday World and it’s loyal country music fan base, RTE Guide, Irish Independent along with RTE.ie entertainment and many other media outlets.

Significant to the success of Glór Tíre is the consistent loyalty of regional radio, print and digital media.

 

 

Brief

To profile Glór Tíre Talent Contest, it’s Country Music Contestants, leading Mentors, Entertainers, Presenters and Judges across National, Regional and Irish Language Media.  Highlighting the valuable contribution Glór Tíre makes to the country music industry in Ireland is also part of the campaign.